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Sainsburys store in Dawlish, Devon

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Banana comparison

Do you believe in the value of values?

We believe in the customers’ rights to make shopping decisions based on all relevant factors including ethics, provenance and price. In a survey conducted independently for Sainsbury’s among customers of all major supermarkets, 86% of those expressing an opinion said they thought supermarket price comparisons should clearly state whether they take ethical production standards into consideration when matching prices.