Making a positive difference to our community

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Making a positive difference to our community

For us, retailing is about more than quality products and great service. It's also about supporting and helping the communities where we work, and being a good neighbour. We aim for our stores to be at the heart of the communities they serve.

Our 20x20 commitments to 'Making a positive difference to our community'

FareShare - buy one, give one free

Over three days of the Million Meal Appeal in 2011 and 2012 our customers donated 1.6 million meals, with every meal 100% matched by Sainsbury’s resulting in 3.2 million meals donated to FareShare for redistribution to over 700 local charities and community projects.

30 November 2012

Sainsbury’s and FareShare to run the UK’s biggest ever single-charity food collection

Sainsbury’s was one of the founders of food redistribution charity FareShare, and we have been working with FareShare for almost two decades to help relieve food poverty and tackle food waste in our supply chain.

By Andy White on 03 October 2012

The Million Meal Appeal

Sainsbury's and FareShare's annual food collection - the 'Million Meal Appeal' - broke its targets this year with two million meals donated over the weekend's activities. Run in partnership with food charity FareShare, the appeal encouraged customers to help make a difference by adding just one extra item to their shopping to help feed those in need - with every meal donated matched by Sainsbury's. Watch the clip to see what happens with the donated food.

Sainsbury’s stores give South and East London residents the opportunity to see the Paralympic Torch in their own London 2012 Paralympic Games Torch Relay

Following the success of the 24 hour London Paralympic Torch Relay last Wednesday, one of the Torches was involved in a local Relay across Sainsbury's stores in South and East London yesterday. The relay helped promote the Paralympic Games, which began on Wednesday 29th August.

05 September 2012

Sainsbury’s sends super team of 5000 colleagues to support superhuman Paralympians

5,000 Sainsbury’s colleagues from all over the UK have descended en masse to the Olympic Park today (Monday 3 September) to celebrate Sainsbury’s sponsorship of the London 2012 Paralympics Games. They will get the opportunity to watch Paralympic sport in action – including wheelchair basketball, blind football, goalball and wheelchair tennis.

03 September 2012

Sainsbury's wins at the Business Charity Awards

Sainsbury's has won a top charity award for a scheme that provided 1.2 million meals to those most in need.

15 May 2012

Back to school with Gwyn Burr and Teach First

Yesterday I had the chance to accompany Gwyn Burr to Sir John Thursby Community College in Burnley, where she spent an hour talking to students about her role as Sainsbury’s Customer Service and Colleague Director, drawing on her professional life to inform their lesson.

By Andy White on 15 March 2012

Sainsbury’s leads retailers with sustainability score

We’re proud to announce that Sainsbury’s has been awarded the top spot in the retail sector for its ambitious work on sustainability by the FTSE4Good Index.

19 April 2012

Twitter

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SainsburysPR

Paralympic fever inspires a new generation: Ellie Simmonds named as kids’ most inspiring Paralympic athlete

Paralympic fever is gripping children across the UK with over three quarters (78%) of British kids who have had the chance to try a Paralympic sport wanting to do it again, according to research published today by Sainsbury's - the first ever Paralympic Games only sponsor.

22 August 2012

David Beckham celebrates British Paralympians in Sainsbury’s advert

In celebration of the London 2012 Paralympic Games, Sainsbury’s tomorrow (Wednesday 15th August) launches a new TV advert as part of an above the line advertising campaign with global sporting icon and Paralympic Games Ambassador David Beckham.

14 August 2012